SEOUL, KOREA: Genesis has fully unveiled its new flagship model, the G90 sedan.

G90 brings its first full model change in three years following an enhanced version in 2018, representing the most elegant interpretation of the brand’s luxury design identity. The model introduces a bold new direction, with advanced assistance features that make driving easier, along with a variety of new technologies that enhance passengers’ journeys.

G90’s front includes a new Crest Grille and sleek Two-Line headlamps, which are designed to resemble the brand’s emblem. The Crest Grille at the front takes the model’s upscale image to the next level with its Layered Architecture design, comprised of two G-Matrix patterns layered on top of one another to create a three-dimensional effect.

An interior that perfectly harmonises new technologies.  the driver’s seat brings to life Genesis’ interior design ethos of the Beauty of White Space, harmoniously combining the feeling of a high-tech device with new technologies together with the luxurious details that come with analog sensitivities.

Drawing attention at the front of the vehicle’s interior are slim air vents that, combined with the wing-like shapes and the brand’s next-generation infotainment system – the connected car Integrated Cockpit (ccIC) – integrate the cluster and navigation into a panoramic display, cementing a high-tech look.

The rear seats of G90 feature the highest quality materials to ensure that the flagship sedan offers passengers comfort and convenience. The left and right seats in the second row can be reclined separately for passengers’ comfort. G90 also provides a new experience to customers with thoughtfully designed storage spaces such as independent tray for magazines and books in the C-pillar area of the second row.

G90 is equipped with a gasoline 3.5-liter turbocharged engine and an eight-speed automatic transmission. More details on engine performance for the North American market will be made available closer to launch.

Genesis has outfitted G90 with new suspension technology that offers a smoother ride and better handling performance. It also includes Preview-Electronic Control Suspension (Preview-ECS) as a basic feature, which optimises control of the suspension by utilizing a front camera to recognize road conditions and provide a smooth riding experience in any driving environment.

More information on North American market specifications and deliveries will be available at a later date. Customer deliveries are expected to begin in 2022.

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