“Offering an off-road-style package on the Ram 1500 has been on our to-do list for some time but the right combination didn’t present itself until now,” said Bob Hegbloom, President and CEO — Ram Truck Brand, FCA US LLC. “The Rebel drops right into a core segment of the truck market with unique design cues and can-do attitude backed by Ram Truck engineering.”
Rebel features an all-new grille with prominent billet silver “RAM” letter badge. Departing from the brand’s iconic “cross-hair” designs, the blacked-out Rebel grille tops a completely new black off-road front bumper design with a durable powder-coated surface, which incorporates a powder coated, billet silver skid plate, new front tow hooks and new LED fog lamps. Black bezel bi-functional projector headlamps with LED marker lights lie beneath an aluminum, twin-snorkel sport hood. Rebel’s blacked-out front-end continues on the flanks, where black Power Wagon wheel-arch mouldings, flat-black badge, mirrors and lower body panels create a distinctive trail-ready presence. The new trim features a two-tone paint scheme with black as a constant on the lower body, front to rear.
The Ram 1500 Rebel features an all-new 17-inch aluminum wheel. Among the most elaborate designs found in mass production, the new one-piece wheel incorporates matte black painted accent pockets and multi-angled surfaces linked to the Rebel’s off-road bias. Continuing around to the rearview is a bold new “RAM” stamped tailgate with blacked-out lettering. The “Rebel” and “4X4” badge emphasize the truck’s uniqueness. The rear bumper is also treated with durable black powder coating with flared cut-outs around dual chrome-tipped exhausts. Tail lamps incorporate black bezels to match forward lighting. Rebel includes an optional backup camera, providing a better field of vision when manoeuvering. A new tri-fold tonneau cover is embossed with the Ram logo. The Ram 1500 Rebel will be available in five colours, including: Granite Crystal Metallic, Bright Silver Metallic, Flame Red, Bright White and Brilliant Black. Both monotone and two-tone paint options are offered. Inside, Rebel is every bit as brawny and rugged as it is outside, featuring dramatic, industry-exclusive seating elements.
High-durability technical grain vinyl seats are finished in Radar Red and Black with Sedoso fabric inserts embossed with the Toyo tire tread pattern, matching the Rebel’s actual footprint. Standard heated front seats feature Light Diesel Grey accent stitching, Radar Red Ram’s head embroidery on the headrests and Black with Light Diesel Grey Rebel nameplate embroidered on upper seat bolsters. The Rebel takes advantage of Ram’s exclusive air suspension system with a one-inch factory suspension lift, which not only helps to clear the 33-inch tires but also contributes to additional ground clearance. A modified alignment of the independent front suspension appropriately adjusts tire angle and aluminum lower A-arms absorb the load. The combination of larger tires and a suspension lift yield best-in-class ground clearance of 10.3 inches, and a new stability program calibration takes Rebel’s modifications into consideration.
